fbpx

What should be included ‘above the fold’!

Capture your visitor’s attention in 15 seconds! ⏰

The ‘Above The Fold’ section of your website is your visitor’s first point of contact, making it the most crucial part of your website! 💻

We’ve created 6 KEY tips to ensure your ‘Above The Fold’ section of your website will capture any online user’s attention, in those first important 15 seconds! ⚡

  1. Announcement Bar – running a promotion or looking to attract buyers with an incentive – add it to the top of the website so it is one of the first things they see! This will get their attention (if they like what they read)  🛒
  2. Logo – your logo MUST be included on your website! We like to include your business logo within the header  ℹ️
  3. Navigational Menu – your navigation should be easy to find (in the header) and categorised for ease of navigation! If you have a lot of pages on your website, categorising your content is key to avoid overwhelm or confusion  🔍
  4. Hero Image – This is the large image at the very top of the website page! This image needs to represent your business & brand! This image needs to be high-res as it is often blown up to the full screen amount and we will often have a slight overlay to make headings & buttons pop  📸
  5. Title – This needs to be direct and straight to the point- Who you are/ What you do! We want to see a nice big font here, but nothing too overpowering, and ensure it doesn’t take up too much space on mobile 🎯
  6. Call To Action – A ‘click more’ button won’t cut it here! Get creative with your button wording and lead online users to your best selling product or service – not just a contact page 📲

Let us know how you go in the comments making these changes, or enquire with us online to book a consultation with Aimee to discuss your website goals further 💬

Share:

Facebook
Twitter
Pinterest
LinkedIn

Leave a Comment

Your email address will not be published. Required fields are marked *

On Key

Related Posts

How To Scale Your Brand Using TikTok

Why TikTok? TikTok has quickly become one of the most powerful and influential social media platforms, with over a billion active users worldwide. As a brand, tapping into the massive audience and unique content creation opportunities on TikTok can be a game-changer for growing your reach, engagement, and customer loyalty. From its addictive short-form video

How to create emails that convert into sales

If your emails are being left unopened by your subscribers theres probably a good reason why! Think about how many emails you receive per day and why you choose to open certain emails. Better yet, what makes you actually OPEN an email from your promotions folder? I don’t know about you, but this is pretty

10 Reasons Why Every Business Needs Email Marketing

In an era dominated by social media, search engine optimization, and ever-evolving digital marketing tactics, it’s easy to overlook one of the most powerful and enduring tools in the marketer’s arsenal: email marketing. Email marketing may seem old-fashioned compared to the latest trends, but it remains a cornerstone of digital success for businesses of all

The Ultimate Guide: How to Get Your Website Ready for Black Friday

Introduction Black Friday is a retail extravaganza that has taken the world by storm. Originating in the United States, this shopping holiday marks the beginning of the holiday season, with shoppers flocking to both physical and online stores in search of the best deals and discounts. For businesses, Black Friday offers a tremendous opportunity to

Crafting a Captivating Christmas Marketing Campaign: A Step-by-Step Guide

The holiday season is the perfect time for businesses to get into the festive spirit and connect with their audience in a meaningful way. A well-executed Christmas marketing campaign can help boost sales, strengthen brand loyalty, and spread holiday cheer. In this guide, we’ll walk you through the steps to create a successful Christmas marketing

Shopping Cart

Looking to boost your online presence and get make more sales? 🚀

You are in the right place 😊 Sign up below to get access to our VIP offers.